Sales Director
Lead Abyres' sales team across Next-Gen Computing, Cyber Security and Data & AI, and turn it into a disciplined, forecast-accurate, quota-carrying commercial engine.
| Department | Sales & Commercial |
| Reports to | Chief Executive Officer (primary), Chief Revenue Officer (secondary) |
| Direct reports | Account Managers, Inside Sales and Marketing |
| Level | Senior Management |
| Location | Malaysia (HQ-based, with regular client, principal and site travel) |
| Employment type | Full-time |
| Portfolio | Next-Gen Computing, Cyber Security, and Data & AI |
| Markets | Federal and state government agencies, GLCs, telecommunications, financial services, large enterprise, partners and MSMEs |
About the role
The Sales Director holds end-to-end accountability for Abyres' sales performance, leading an established sales team and converting it from an activity-driven group into a disciplined, forecast-accurate, quota-carrying commercial engine.
This is a leadership role, not a senior individual-contributor role. You will personally lead selected strategic pursuits and hold executive relationships at key accounts, but success is measured by the team's aggregate performance, the health and predictability of the pipeline, and growth across all three solution pillars. The role carries an annual sales target of RM25 million across Abyres' own and third-party products and services.
Key accountabilities
- Own and deliver the annual and quarterly sales target across the full Abyres portfolio, translated into team, account and individual quotas.
- Lead, coach and grow the existing sales team into a disciplined, forecast-accurate, quota-carrying unit.
- Define and execute go-to-market and account strategy, driving cross-sell, up-sell and new market expansion.
- Maintain pipeline integrity, forecasting discipline and accurate CRM reporting.
- Personally lead strategic deals, major bids and key client negotiations.
- Manage relationships with technology principals, partners and the wider ecosystem.
- Collaborate closely with Pre-Sales, Delivery, Finance and Product so every deal is deliverable and profitable.
- Maintain market and competitor intelligence and ensure commercial and compliance governance.
Requirements
- Bachelor’s degree in Business, Information Technology, Computer Science, Engineering or a related discipline; a postgraduate qualification is an advantage.
- Minimum 10 years of B2B technology sales experience, including at least 5 years leading a quota-carrying team.
- A verifiable track record of meeting or exceeding annual team sales targets.
- Proven experience selling enterprise IT solutions and services: infrastructure, cyber security, data and analytics, or cloud.
- Direct experience selling to Malaysian government agencies, GLCs and large enterprises, including public sector tender and procurement.
- Experience managing complex, multi-stakeholder sales cycles of 6 to 18 months with multi-million-ringgit deal values.
- Strong CRM-based pipeline management and the ability to produce a defensible forecast.
- An established C-level network across the target sectors.
- Excellent communication and presentation skills in English and Bahasa Malaysia; other languages are an advantage.
Advantageous
- Working knowledge of open-source technologies and their commercial models (subscription, support, managed services).
- Experience in a systems integrator, technology solution provider or managed services environment.
- Experience managing principal and partner relationships, including deal registration and market development funds.
- Exposure to recurring-revenue and managed services models.
- Formal sales methodology training such as MEDDIC, Challenger, SPIN or Miller Heiman.
- Regional (ASEAN) sales exposure.
What we look for
- Commercial acumen: understands margin, cost of sale and deal economics, not just top-line revenue.
- Leadership and coaching: gets results through the team rather than around it.
- Executive presence: credible and composed with C-level and government leadership.
- Analytical rigour: runs the function on data, metrics and evidence.
- Accountability: owns the number and brings solutions, not explanations.
- Integrity: uncompromising on ethical selling and procurement integrity.
- Resilience and drive: sustains momentum through long cycles and setbacks.
- Collaboration: builds real partnerships with Pre-Sales, Delivery and Finance.
- Adaptability: learns new technology propositions quickly and positions them credibly.